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In today's dynamic business landscape, effective meetings and events are more critical than ever for driving collaboration, fostering innovation, and achieving organizational goals. However, as we’ve learned, managing these programs strategically can be a complex undertaking.    While there is no SMM-in-a-box technology, despite the claims of adept tech sales teams across the globe, leveraging the right solutions will aid the transformation of your meetings and events into po

Too often, organizations treat the launch of a Meetings and Events (M&E) program as the finish line. In reality, it’s the starting line....

When organizations decide to professionalize their Meetings and Events (M&E) strategy, the first big question is often: “How should we...

When organizations set out to launch a Meetings and Events (M&E) program, the spotlight often, falls on the exciting elements: new...

In the evolving corporate landscape, meetings and events are no longer just logistical necessities. They’re powerful levers for strategic...

I’m excited to kick off a new blog series all about rethinking how we design and deliver meetings and events. The first article,...